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Apr 9, 2026
Why the Deal Dies Before You Even Say Hello
Apr 1, 2026
The Fee Game Is Over. Now What?
Feb 26, 2026
Close happens in needs assessment, not in the finance office.
Feb 19, 2026
For years we accidentally built environments that amplified this.
Feb 12, 2026
Why Customers Fight the Process, Not the Number
Jan 22, 2026
Friction is the enemy
